Lockdown changed everything. For many of us, our goals for the year are been derailed and economic realities mean 2020 is now about survival. This is true for many people, however, some are also seizing the opportunity. Some are thinking about building. In many ways, there has never been a better time to build from scratch.
What is entrepreneurship? You probably think that the answer is obvious and that only an academic would bother to ask this question. As a researcher, I suppose I am guilty of mincing words. But like the terms “strategy” and “business model,” the word “entrepreneurship” is elastic. For some, it refers to venture capital-backed startups and their kin; for others, to any small business. For some, “corporate entrepreneurship” is a rallying cry; for others, an oxymoron.
At the most simple level, this provides a basis for our discourse into entrepreneurship and will be a good framework. It is also imperative that we consider the practicalities of Entrepreneurship. These include but are not limited to, raising funds, building a team, managing a team, learning new skills, registering, collaborating and doing what it takes to succeed.
In this masterclass we will,
- Learn – the fundamentals of embarking upon a business venture, company finance, investors, banks and crowdfunding.
- Learn – about communication & marketing, your website, social media and dealing with the press.
- Learn – how to develop team management techniques.
Online Session: Zoom – Details Upon Ticket Purchase